Let’s not mince words – creating a website and starting a business or popular blog are not easy things to accomplish. We’re still perfecting our recipe for success and striving to better ourselves while fine tuning our methods. It would probably have been even more difficult to leap the hurdles had we not had one [...] Read more »

Client work is an enriching experience. The relationships are rewarding and the content is fun to produce, but it could never compare to those things we build with our own hands, directly from our minds, without a middleman in between. We have an embarrassing amount of projects, from drawing board to final draft. The following [...] Read more »

There were plenty of things we did well during our first year, but even more that we needed to do better. We both knew it was paramount that we not take the success gathering like storm clouds in the distance and simply wait for it to pour. We needed to streamline and refine our systems. [...] Read more »

We re-launched Potty Training Power on July 17, one year to the day from when Writer Dad first went live. We grossed more from our re-launch in the first weekend than we had in the entire six months the product had been previously available. At the same time, Ghostwriter Dad was appearing on the front [...] Read more »

Though we had written and released our first niche product and nurtured a site to go along with it that was receiving a regular amount of decent traffic, we had gone months without making a single sale. It was clearly time to take everything we had learned and shine new light on our old product. [...] Read more »

The world has never moved faster. It’s the ability to quickly adapt that will separate the merely capable from the truly prosperous in this new great age. The good news is, there has never been more information readily available to everyone. For the 21st century learner, limitations are only legend. Blogging is relatively new, and [...] Read more »

In many ways, our arrested growth was more beneficial to our futures than modest expansion ever could have been. Modest growth might have left us with the false impression that we were on the right track. Spoiler alert, we weren’t. We gave our best to every post, but even posts with long strings of comments [...] Read more »

After becoming fast friends, starting a book and launching an info product and companion niche site, we finally decided to make it official and start a website together which would bring us freelance work. In April we launched the first version of the Collective Inkwell, an online informal café/studio where we could join our voices and [...] Read more »

After finally understanding how to make SEO work for us, we decided to write and release our first information product. Obviously, we wanted to write about something which we had some authority. Sean’s previous experience running a preschool had left him with a thorough understanding of not only potty training children, but the psychology of [...] Read more »

One of the most difficult things about blogging, writing for a living, or creativity in general, is the constant stream of words and ideas you must regularly wade through, and the loss of perspective that invariably comes along with it. What if there was a way to write three to four times as fast while [...] Read more »