By our third month, we clearly understood that we would need to learn basic copywriting for web techniques if we were to truly make it online. We both consider ourselves artists as well as writers and found the thought of writing copy for search engines rather than people rather horrifying. How could you possibly express [...] Read more »

It didn’t take long for the two of us to start gathering steam, as both our sites were blessed by a lot of early attention and immediate momentum. This hint at early success fueled us to push harder, publish more and experiment with new ideas such as our earliest endeavor, the .99 cent “Wee-Book.” The [...] Read more »

Though every blogger is an individual, many of us begin our journey bobbing in the same boat, adrift in a sea of misinformation. Not unlike parents and their children, we have lofty goals and great expectations for our fledgeling blogs. Perhaps we want to be the next ProBlogger, Copyblogger or Dooce. Maybe we’ve seen the [...] Read more »